Every January, the prestigious New Jersey-based Pantone® Colour Institute, a leading expert in colour trends, unveils the highly anticipated Pantone® Colour of the Year, with 2024’s selection being “Peach Fuzz,” symbolising an invitation to embrace health, joyfulness and connection.
For over a quarter-century, Pantone’s Colour of the Year has influenced a wide array of industries including food and beverages, hospitality, architecture, cosmetics and fashion. Each year’s impactful colour is chosen through extensive analysis and forecasting by colour experts who study influences from socio-economic and political trends, cultural shifts and evolving consumer preferences.
Peach Fuzz 13-1023, with its velvety peach tone, represents joy and well-being, connection, reflecting an attitude towards life that is longing for calmness and a balanced way of living.
In the ever-evolving world of the food, beverage and nutrition industry in GCC, FSL is at the forefront, showcasing an extensive portfolio of natural flavour solutions which also capture the inviting shade of this year’s trend, ‘Peach Fuzz.’
Renowned for its expertise in natural flavour solutions, FSL along with Aromatech launches flavours in-line with the hue of Peach-Fuzz. This range, offers the Papaya-Grapefruit Flavour and the Prawns Flavour that brings in various warm tones — from oranges to yellows and reds — allows manufacturers to align with current consumer trends while increasing product value with natural flavourings.