The global yoghurt market continues to grow, offering a wide variety of products that cater to diverse consumer tastes. Traditional plain yoghurt, known for its tangy and creamy taste, remains a staple, while flavoured varieties (with fruits, honey, or sweeteners) appeal to those seeking indulgence. As consumer demand shifts toward healthier, convenient and innovative products, the market is projected to reach USD 88.33 billion by 2030, driven by the rising popularity of health-conscious offerings and the introduction of unique product variations. 1
A standout segment in the market is set yoghurt, traditionally fermented directly in a pot or tub. This classic product, known for its firm texture, is perfect for both cooking and snacking. The fermentation process in the cup gives set yoghurt its distinct consistency, differentiating it from other yoghurt types. However, ensuring consistent texture and quality, and shelf-life stability for set yoghurt, while managing costs effectively can be a significant challenge for industrial manufacturers.