The coffee industry, marked by perpetual evolution, sees enthusiasts and manufacturers ceaselessly innovating to meet the ever-changing demands of consumers.
To remain at the forefront, comprehending and seamlessly incorporating these trends is not just beneficial but imperative. FSL highlights some of the most impactful coffee trends for the upcoming year and beyond, guiding manufacturers to navigate and capitalize on these evolving tastes seamlessly.
I. COLD BREW COFFEE
While cold brew has been on the scene for several years now, this trendy coffee’s popularity has only continued to grow. The stated market predictions echo its immense popularity, forecasting a staggering $1.37 billion expansion from 2020 to 2025.
Difference between Cold Brew & Iced Coffee:
While cold brew and iced coffee might seem similar, the nuances set them apart. Iced coffee is brewed hot and chilled, but cold brew takes a leisurely dip in cold water for 12 to 24 hours. The lower temperature and longer steep time allows the coffee to develop a smoother, sweeter flavour and higher caffeine content.
What’s behind the ‘Cold Brew’ consumer hype?
Cold brew stands out with its bold, robust flavour, distinguishing itself from the ‘more diluted’ iced coffee. Boasting more caffeine than its counterparts, it’s also just as versatile as traditional iced coffee. Coffee drinkers can customize cold brew by adding flavoured syrups, milks, and creamers, or blend it into a frozen coffee treat. Cocktails and craft alcoholic beverages featuring cold brew have also been making waves on bar and restaurant menus.