2020 has been a rollercoaster of a year where the world changed in ways we could never have imagined before. As the Coronavirus continues to spread and with another flu season around the corner, health is at the top of mind and the public sector is doing everything they can to keep their populations healthy and safe while individuals are taking proactive steps to maintain their own health.
This has led to a significant increase in demand for foods and beverages which offer health benefits and immunity boosting properties. However, with most consumers being limited to travel and mostly confined indoors, taste still remains king as consumers seek out adventure and variety through new foods and flavors.
GOOGLE TRENDS: UAE IMMUNITY BOOSTING SEARCH